Ford Focus Titanium Sticks to Successful Formula

Ford Focus Titanium Sticks to Successful Formula

Packed with premium content and offering a slew of impressive upgrades, the Ford Focus Titanium has become a notable success by offering customers exactly what they want in an upscale and efficient compact package. So when Ford found out that a significant number of customers actually wanted a manual transmission in the car, the company gave them that, too: After initially offering the Focus Titanium solely with its six-speed PowerShift automatic transmission, Ford soon will bring a five-speed manual gearbox into play.

Although the decision may seem counterintuitive at first, Ford says it’s a recognition of marketplace realities: Many Focus Titanium buyers are coming to the vehicle from upscale rivals that target enthusiasts by combining creature comforts with the kind of dynamic driving experience that’s only available with three pedals, and these shoppers expect the same from the Blue Oval. In meeting this customer demand, Ford will add a new dimension to the Focus Titanium’s already athletic demeanor, which features both a sport-tuned suspension—with standard rear stabilizer bar—and an available Titanium Handling Package that tightens things up even further.

Of course, the Focus Titanium also will continue to offer technologies and luxuries like:

The latest generation of SYNC with MyFord Touch A comprehensive Parking Technology Package with rearview camera, ultrasonic sensors and Active Park Assist—capable of helping automatically parallel park the Focus Titanium in as few as 24 seconds Torque Vectoring Control, for improved cornering Heated front seats and dual-zone climate controls Ford’s Intelligent Access system with push-button start Ambient lighting A 10-speaker premium Sony sound system with a subwoofer and 355 watts of power 18-inch aluminum-alloy wheels

The five-speed manual transmission is slated to become available with the Ford Focus Titanium later this year.